TORONTO, Ontario, 3 August, 2007 -- Ever since Toronto FC’s debut in April 2007, Canadian soccer fans are slowly coming together over their favourite game. However, the football community still remains largely disjointed in small pockets across the country. Now OleOle offers Canadian fans a meeting ground through an online interactive online community of soccer fanatics from around the world.

OleOle uses new generation web tools to create a complete home for football fans on the internet, featuring blogs, customised news feeds, forums, Podcasts, video streaming, social networks, photos, and many other features that members can use to generate the content featured on this site. OleOle also offers its top bloggers a chance to be a part of the “real world,” by giving them press passes to report on major events.

Canada’s multicultural population, as well as its growing younger generation of fans, makes it one of the largest soccer fan bases in North America. OleOle is accessible in five languages — including both English and French. Fans across Canada can now sign up, interact, meet new friends, discuss football, write articles, share photos and videos, and contribute to the creation of the world’s largest online football community.

The site is free to use, and emphasizes participation of the fan community as the key factor of its success. Since its launch in March 2007, a month before Toronto FC’s debut, the site has grown to almost 8,000 users from around the world. It covers all major soccer leagues and reports live scores from each continent. Users send in reports, videos, photos, and blogs, which are then viewed and evaluated by the community.