Improving the lives of children and young people through football

ABOUT JUST PLAY

Just Play is a Football for Good programme that promotes learning through play, integrating messages of health, gender equality, social inclusion, safeguarding, play and physical activity through active and fun participation in football.

The programme has reached close to 500,000 children aged 6 – 18 years across the Pacific since 2009 with past participants showing significant development in Knowledge, Attitudes and Behaviours aimed at addressing some of the most significant development challenges in our reigon.

Past graduates have also gone on to successful careers in football at the national and international level.

READ the 2022 Just Play Report 

A FUTURE IN FOOTBALL FOR ALL

Just Play has been designed to ensure that every child and young person in the Pacific’s:

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Initial experience in football, play and physical activity is positive

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Develop a lifelong love of football, play and physical activity

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Has a high-quality introduction to the game of football

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No matter their circumstance or background, is inspired to play football and take part in sport and/or physical activity.

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GENDER EQUALITY

Promote gender equality and change perceptions of women among participants and their communities

Just Play Activity, Apia, Samoa, Wednesday 30th September 2015. Photo: Shane Wenzlick / www.phototek.nz

HEALTH & WASH

Increase the ability to make healthy lifestyle choices and reduce risk factors associated with non-communicable diseases (obesity and diabetes)

Just Play Special Needs Festival, Nuku'alofa, Tonga, Tuesday 1st September 2015. Photo: Shane Wenzlick / www.phototek.nz

SOCIAL INCLUSION

Disseminate critical messages and support the emotional recovery of children in the wake of a natural disaster

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RESILIENCE

Encourage social inclusion and promote a change of perception towards persons with disabilities

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New Caledonia and Samoa take time out of their busy training sessions to help out at a couple of Just Play activities ahead of their final pool round clash tomorrow. Kone, New Caledonia, Friday 23rd November 2018. Photo: Shane Wenzlick / www.phototek.nz
Just Play Festival, Nuku'alofa, Tonga, Saturday 29th August 2015. Photo: Shane Wenzlick / www.phototek.nz

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